Affiliate Partners

We run a straightforward affiliate programme for publishers, streamers, content creators and marketing partners who want to promote Dear Bingo to UK players. We treat affiliates as long-term partners and focus on practical support, clear reporting and flexible commercial arrangements that suit a range of traffic types and channels.

What the programme is for

Our affiliate programme is designed to help partners monetise relevant audiences by referring adult UK players to Dear Bingo. It is suitable for comparison sites, niche blogs, streamers, social channels and direct response marketers who work within UK advertising and gambling rules. We aim for partnerships that are compliant, measurable and built around steady growth.

Partnership benefits

We provide commercial flexibility and hands-on support so partners can focus on acquisition. Benefits include tailored offers for your audience, timely payouts, UK-focused creatives and promotional guidance that keeps activity within local regulations. We also offer periodic performance reviews to optimise campaigns and improve conversion rates over time.

Commission structure

We keep our commercial models straightforward and adaptable. Partners can work on revenue-share, CPA or hybrid arrangements depending on traffic quality and channel. There is room to agree performance tiers and bespoke terms for larger partners or exclusive arrangements. Specific commercial details are agreed as part of the onboarding process to reflect the nature of the traffic and compliance requirements.

Tracking and reporting transparency

All partners get access to a secure affiliate dashboard with real-time statistics, conversion tracking and downloadable reports. The dashboard shows clicks, registrations, net revenue and payment history so you can see exactly how your activity performs. We aim for clear, timely reconciliation and will supply monthly statements and ad-hoc reports on request.

Marketing tools and support

We supply a full set of marketing assets tailored to UK audiences, including banners, landing pages, deeplinks and mobile-friendly creatives. Assets are regularly refreshed and localised for seasonal campaigns. Every partner receives compliance guidance and best-practice advice to ensure adverts meet UK advertising and gambling standards. Your dedicated affiliate contact will help with campaign setup, troubleshooting and creative testing.

Long-term cooperation

We prefer sustainable relationships over quick wins. That means regular performance reviews, clear payment terms, and ongoing fraud and compliance monitoring to protect both parties. If you want to discuss a custom deal or campaign, get in touch and we will outline suitable commercial options. For enquiries contact [email protected].